Xiaohongshu (XHS; Chinese: 小红书; pinyin: Xiǎohóngshū; lit. 'little red book'), [1] known in English as Rednote, [2] is a Chinese social networking and e-commerce platform. Xiaohongshu has been called "China's answer to Instagram". [3]

Jan 17, 2025 · With a TikTok ban looming in the United States, young Americans are flocking to a Chinese social media platform called Xiaohongshu, known among Anglophones as RedNote. Xiaohongshu’s US downloads surged more than 200% year-on-year this week, and 194% last week, according to market intelligence firm Sensor Tower as quoted in China Daily.

Jan 15, 2025 · Red Note is THE social media for women in China. Don’t be confused: it is also called XiaoHongShu (the Chinese name), or Little Red Book, the literal translation from the Chinese name. So, what is Red Note? it was dubbed abroad as the ‘Chinese instagram’.

Jan 20, 2025 · American users have been migrating in droves to Xiaohongshu – a Chinese social media platform known as RedNote in English – in response to the impending TikTok ban in the US. More than 700,000 new users have joined Xiaohongshu this week, making it the most downloaded social network in the US on Apple’s App Store.

Jan 15, 2025 · Chinese social media app Xiaohongshu, called RedNote in English, is attracting scores of Americans ahead of TikTok's potential shutdown in the U.S. Andy Wong/AP hide caption

Jan 15, 2025 · Recently, some U.S. TikTok users have flocked to the Chinese social media app Xiaohongshu in protest of the looming ban. Like TikTok, Xiaohongshu, which in English means “Little Red Book,”...

Jan 15, 2025 · Xiaohongshu, also known as Little Red Book, is a Chinese lifestyle-sharing and social e-commerce platform, which blends content creation with social networking and e-commerce shopping. Launched in 2013, it has quickly grown to become one of the most influential platforms among young Chinese consumers.

Jan 16, 2025 · As a TikTok ban looms, hundreds of thousands of Americans casting about for a new video-sharing app have migrated to Xiaohongshu, a social media platform that translates as “Little Red Book ...

Aug 27, 2024 · In the dynamic landscape of China’s social media, XiaoHongShu (小红书, RedNote) distinguishes itself alongside industry giants such as WeChat (微信), Weibo (微博), Douyin (抖音) and Bilibili (哔哩哔哩).

Jul 7, 2023 · Xiaohongshu, commonly known as RED or “Little Red Book,” is a prominent Chinese social media platform that has gained popularity among young, cosmopolitan users.