The combination of Matter and Wi-Fi HaLow could redefine the smart home landscape, shifting the focus from individual device ...

The article discusses how human informed artificial intelligence is changing advertising copytesting for the better. Peter ...

How can we preserve the power of code-based approaches while making them accessible to creators across all skill levels?

HeyGen’s interactive avatars could signal a key pivot in the evolution of chatbots, ushering in an era where digital ...

The key is balance. AI can be an incredible tool—use it where it makes sense, but don’t let it take over your video strategy.

Between creating their product or service, acquiring customers and hiring necessary staff, startup business owners have a lot on their plates.

To use video effectively as a digital marketing tool, B2B companies can implement the following five strategies.

There’s been a lot of noise this week about YouTube Shorts “view count inflation.” But let’s be clear: this change is more ...

Video is one of the most powerful types of content for generating leads. Beyond its ability to draw in new viewers to your ...

How can effective record-keeping and analysis help businesses unlock the hidden value within their consumer conversations?

As passengers increasingly demand seamless, efficient and personalized experiences, airlines face the challenge of ...

That’s where using multimedia elements—images, videos and audio—comes in. They help keep users engaged. But most importantly, ...