Donald Trump’s media company has filed to launch an exchange-traded fund that would invest directly in both Bitcoin and Ether, the latest in a wider push into digital assets tied to the president’s personal brand.

The parent company of Truth Social filed for the launch of a bitcoin-ether ETF. It's the latest push by Trump and his companies into the world of crypto.

Trump Media and Technology Group (NASDAQ:DJT)  filed a registration statement for a Bitcoin and Ethereum ETF with the U.S. Securities and Exchange Commission, the company said on Monday. The Truth Social Bitcoin and Ethereum ETF,