Unveiled through a MasterCard commercial, Gaga treated her high-octane new single to an artsy music video that trades primarily in red, black and white hues. “The category is: dance or die,” Gaga proclaimed at the visual’s onset — donning an oversized red studded hat — before launching into a series of tight Parris Goebel-choreographed scenes that recall the armies of dancers that routinely flanked her during her Born This Way era.