All eyes are on Russian President Vladimir Putin at the moment. But what does Putin see when he looks at the world? Two weeks ago, U.S. President Donald Trump said to Ukrainian President Volodymyr ...

Yet the power of language is often underestimated. Specifically, the immense, mind-changing force of metaphor. Brands should take note. Let’s have a look at some evidence. In 2011, Paul Thibodeau and ...

This is especially true of common metaphors. We use particular figures of speech to discuss certain subjects, often without thinking. In turn, those figures of speech influence how we think about ...

Basilio is one of Metaphor: Refantazio's most unlikely allies: core members of Louis' team, Basilio and his older brother Fidelio are initially positioned as antagonists. Immediately and ...

Metaphors aren’t something to "avoid" - they’re a tool. The key is understanding how to use them effectively. Think of information as a black-and-white contour painting - it’s clear, but add ...