When PepsiCo acquired Poppi for a reported $1.95 billion, the headlines focused on the exploding functional soda category, ...

Aludecor, India's foremost and premium brand in the metal composite panel industry, has introduced a refreshed visual ...

Minor Hotels has unveiled its new masterbrand strategy, designed to strengthen its commitment to delivering innovative ...

Learn how ChatGPT 4o empowers creators with innovative image generation features for branding, marketing, and creative ...

Susan Kare, an artist without a computer science background, revolutionized early computer interface design in the 1980s. Her ...

Building on this success, Miway recognised the need for a refreshed visual identity – one that reflects its evolving brand ...

At the centre of the campaign is a hugely fun and action-packed new TV spot titled 'Two is More Than One' (below), which pays homage to classic car chases. Twix has also gained a new logo – and in the ...

People process visual content up to 60,000 times faster than big blocks of text. When used strategically, images, graphics, ...

This affects automotive, because people then go buy a car under a fake identity using credit. They drive off with the car, ...

The gender equality movement has rebranded in collaboration with MEK studio with a bold and unapologetic identity, shifting ...

A master class in relevance. In a category packed with earnest health claims and bland wellness tropes, Poppi cut through with a visual identity that popped (pun intended), a brand voice that ...

The remit includes creation of AMS’s new brand strategy and visual identity including design of a new website.