Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

So, when Korean Air invited me to the unveiling of their new corporate identity in Seoul, I begged my editor for the chance to go and hear more about what goes into an airline updating its livery.

Dave Phillips’ journey from an Alameda screenprinter to the exclusive producer of rosin bags for Major League Baseball ...

A Top 10 list outlining the 10 most iconic car logos, including their genesis, their history, and their evolution though the ...

Guthrie, the president of the Long Island Traditional Music Association, is probably best-known as the dance caller at Old ...

At the centre of the campaign is a hugely fun and action-packed new TV spot titled 'Two is More Than One' (below), which pays homage to classic car chases. Twix has also gained a new logo – and in the ...

Deion Sanders will forever be a sports icon long after his coaching career is over. Shortly after he made the decision to ...

In this week's comments update, readers are discussing a cottage in the Scottish Highlands finished with a natural material ...

But the iPhone 16 Pro Max isn’t a better AI device than the two-year-old iPhone 14 Pro because both can use third-party AI ...

This takes the cake as the single-best promotional item in all of baseball this season. Few bands resonate with a team and a ...