There’s a deceptive psychological trap that can see school leaders double down on initiatives that they know are not ...

You've probably fallen for this costly psychological trap without realizing it. Learn why we can't quit failing ventures—and how to escape.

The Washington Post editorial board warned universities must restore their reputation as defenders of the free exchange of ideas as public confidence in higher education drops.

Putting in the time – for everything from date nights to housework – is key to making a relationship last. But in many cases, it can also be what keeps it going long after its sell-by date, thanks to ...

28 Years Ago, Steve Jobs Overcame This Cognitive Bias to Completely Transform Apple Research shows no one values your possessions and ideas more than you do. In this case, that’s not a good thing.

This statement is a prime example of the “sunk cost fallacy,” defined as a cognitive bias where individuals continue investing in a failing endeavor because of the resources already invested ...

Combating the sunk-cost fallacy when house hunting can be a challenge. The key is to resist attaching a value to the basic work of finding a house and negotiating the sale.

Before you say yes to a project, idea, or event, ask yourself if FOMO is part of the reason. 3. Sunk costs This is commonly called “throwing good money after bad.” ...

A sunk cost fallacy is a cognitive bias that occurs when an individual continues investing money, time, and effort into a project or program long after it has any benefit to that individual or ...