Breaking Free from the Sunk Cost Trap Being aware of the sunk cost fallacy is the first step to avoid this bias, but it is not enough—you need concrete strategies. Define success and failure ...

Putting in the time – for everything from date nights to housework – is key to making a relationship last. But in many cases, it can also be what keeps it going long after its sell-by date, thanks to ...

There’s a deceptive psychological trap that can see school leaders double down on initiatives that they know are not ...

The human mind, a marvel of complexity, is also a master of self-deception.We plan, deliberate, and analyse, yet our choices ...

Boards often have the odds stacked against them, says Joe Peppard, academic director of UCD Smurfit Executive Development ...

A sunk cost fallacy then occurs if you lean into the sunk cost by putting more resources toward it, even though that doesn't ...

Example of the Sunk Cost Trap Jennifer buys $1,000 worth of Company X’s stock in January. In December, its value has dropped to $100 even though the overall market and similar stocks have risen ...

The Cincinnati Reds reinstated infielder Jeimer Candelario from the injured list Monday and designated him for assignment. The move comes just a year after Cincinnati signed the veteran infielder ...