Everyday investors are turning to financial influencers, or “fin-fluencers,” to learn how to manage their finances, but ...

Looking to for-profit marketing strategies can provide nonprofits with a way to attract more attention and supporters.

Bad tax information on social media, aggressive marketing tactics, and "ghost" tax preparers can create huge headaches with ...

In the digital age, software development has become a highly competitive field. Developers and software companies must not ...

The real winners in big game advertising aren't crowned during the game, they're revealed in the months that follow, said 5WPR’s Ronn Torossian.

Social media tools are the unsung heroes of the digital world. By 2025, these tools have become even more essential for ...

Looking to establish a better process for tracking marketing performance, and demonstrating the actual value of your marketing efforts? This has become a big focus across the industry, with the ...

A wrongful death lawsuit alleges the company fostered a risky culture of drug use among some leaders and employees, claiming ...

A consistent brand helps your plumbing business stand out. Use the same logo, colors and tone on your website, social media and materials to build trust. Add digital strategies like Google Business ...

The Australian Influencer Marketing Council (AiMCO) is set to host its first-ever beauty influencer marketing events, ...

The HVAC industry is rewriting the marketing playbook, leveraging data, sustainability and digital transformation to engage ...

This month we asked you for questions on best practice PR and communication strategies. Answering your Ask Us Anything questions is PR expert Odette Barry.