Pillsbury™ Baking—the #1 frosting brand—is getting ready to whip it good, with the launch of Pillsbury™ Whipped Frosting.

CHICAGO — Hometown Food Co. brand Pillsbury Baking is launching a line of whipped frostings. The frostings are available in buttercream, chocolate, strawberry delight and sweet cream flavors.

This one uses the store-bought frosting that typically approximates airy buttercream and microwaves it to more closely ... but with minimal effort, microwaved Pillsbury is a decently effective cheat ...