Toyota launched the Scion brand just after the new millennium with a specific goal in mind. Why did Toyota make this move, ...

Japanese sports coupes were still beginning their ascendancy as the 1970s clicked over into 1980, but there were a few ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

Toyota has always tried to have a little fun with its Prius line. That includes some cool Easter eggs hidden in clever spots throughout the car.

Toyota’s Z Urbano adds a host of black accents to the Yaris and Yaris Cross models. The special editions also feature unique badging on the fenders and inside the cabin. The new flagship trims ...

Toyota didn’t stop the tweaks there, though. 18-inch TRD Pro wheels and 33-inch all-terrain tires offer a serious aesthetic upgrade and grant some additional ground clearance and better traction ...

It's called Woven City, and it's a bold experiment by Toyota to transition from being just an automaker to a broader mobility company focused on the future of movement. Far from a traditional ...