The Mumbrella360 session catalogue continues to grow, with new sessions confirmed for the agenda. Topics include unlocking ...

The right audio cues can create instant brand recognition, arouse emotions and enhance immersive experiences across digital ...

The digital-first approach is no longer enough. Consumers are fatigued by overproduced campaigns and AI-generated content.

Welcome to Ad Age’s influencer marketing news roundup. Each week, we’ll be highlighting the latest developments at the intersection between brands and the creator economy, including new partnerships ...

The total number of influencers has surged to 4.06 million in 2024 from 9.6 lakh in 2020, reflecting 322% growth, reports The Economic Times.