In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.

Explore the darker side of influencer marketing and its impact on consumer well-being and mental health in today's digital ...

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues ...

Welcome to Ad Age’s influencer marketing news roundup. Each week, we’ll be highlighting the latest developments at the intersection between brands and the creator economy, including new partnerships ...

YAAP Digital's Arshad Zaheer shares data-led insights and a roadmap for those looking to harness influencer marketing’s true potential.

Runway Influence, which specializes in luxury, fashion, automotive and high-end lifestyle branding, has announced a ...

In a “2025 B2B Marketing Trends Shaping the Future” report from MarketingProfs, the following trends will continue to shape marketing’s future: Predictive personalization. This involves using ...

There’s been a lot of hype about the potential of influencer marketing in B2B, not least from LinkedIn, Ogilvy and others.

Marketing teams that are able to identify these intersections of social media, society and more will be able to anticipate ...

Leaders from Creator and Gen3 Marketing discussed how UGC, AI and social platforms like Pinterest are reshaping creator ...

Starbuzz. ai connects brands with influencers, but instead of relying on gut instinct and outdated metrics, it uses AI to ...