The mandate encompasses advanced influencer marketing solutions, blending cutting-edge proprietary technology with ...

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues ...

In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.

Explore the darker side of influencer marketing and its impact on consumer well-being and mental health in today's digital ...

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues ...

In a “2025 B2B Marketing Trends Shaping the Future” report from MarketingProfs, the following trends will continue to shape marketing’s future: Predictive personalization. This involves using ...

Research published in Marketing Science reveals that YouTube videos about video games create opposite effects: they typically ...

This siloed approach to marketing measurement isn’t just outdated—it’s actively costing brands money. As privacy changes ...

In gaming, engagement doesn’t end at the first install. More than 70% of buyers make repeat purchases, which highlights the long-term value of retaining players. With 3.32 billion active video game ...

LIBOR set interest rates for trillions of dollars in loans for over 30 years. Banks manipulated the rate because it relied on ...

Starbuzz. ai connects brands with influencers, but instead of relying on gut instinct and outdated metrics, it uses AI to ...

The fortunes of the stock market play a big role in shaping the mood of the consumer, and things aren't looking great right ...