At the Pitch CMO Summit Mumbai 2025, industry leaders explored how brands are navigating influence in today's complex content ...

Agency Scope South Africa 2025/26 will launch in May 2025. It has been expanded to include AI, influencer marketing and ...

By putting content at the core of its ecosystem, Shopee is helping brands and creators connect with audiences more meaningfully—and convert with impact.

Sunder Balasubramanian breaks down how Myntra Fwd is capturing Gen Z’s attention through trend-first marketing, ...

Gaurav Jain, CBO of ShareChat & Moj, talks about the ad spend surge in the IPL season, shifting toward a vernacular-first ...

“The White Lotus has become more than just a TV show – it’s a cultural moment that offers brands a unique opportunity to tap ...

Cheil South West Asia (SWA) has hired Jitender Dabas (Jeetu) as the CEO of Cheil X. Joining from McCann Worldgroup, Dabas ...

In the evolving landscape of digital marketing and fashion photography, the choice between automated tools like Botika AI and comprehensive services such as AI solutions offered by AI Influencer ...

New research in Marketing Science has found that 95% of sponsored influencer posts on Twitter (now X) are not disclosed.

A new report from Collabstr, based on over 15,000 influencer collaborations using first-party data, reveals a surprising ...

A trending new meme coin making waves in the crypto space is Influencer Pepe (INPEPE). This isn’t just another Pepe ...

If INPEPE grabs even a slice of that pie as the go-to currency for influencers and brands, its value could explode. The ...