Poppi’s viral Super Bowl influencer gifting campaign backfired when social media users started criticizing its choice of ...

Forget the era of hyper-polished influencers and #sponsored saturation, brands have found a new, more authentic voice: their ...

Here is what I learned from Neil Patel's recent video discussing why influencer content amplification outperforms traditional advertising.

Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...

The internet has a history of anonymity, says Brooke Erin Duffy, an academic at Cornell University. In the early days this ...

Sprout Social (SPT) announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing. Almost half of all ...

Marketing and branding in Nigeria have undergone a remarkable transformation over the decades. From the days of hand-painted billboards and radio jingles to the modern era of social media influencers ...

Betar US is going after pro-Palestinian activists — and also pro-Israel advocates whose tactics it deems overly timid.

Spring comes early to Saatchi Gallery as FLOWERS - FLORA IN CONTEMPORARY  ART & CULTURE opens to the public this Wednesday ...

As Cal-Maine explained that risk factor in its annual report: "During times when prices are high, the egg industry has typically geared up to produce more eggs, primarily by increasing the number of ...

The star studded Dunkin' commercial features surprise cameos from Kevin Smith and Jason Mewes (as Jay and Silent Bob), boy band alum Donnie Wahlberg and comedian and actor Druski.