Willie G. Davidson debuted it at the 2000 Daytona Bike Week. The skull logo has been used on a number of Harley-Davidson products over the last two decades. Among these is the Willie G Skull Black ...

Under his leadership, the company released the #1 logo after it won the AMA ... Willie G came up with the image of a skull wrapped by the words "Harley-Davidson" above and "Motorcycles" below ...