Britain will use new regulatory powers to investigate Google's search services to see how they impact consumers and businesses, including advertisers and rivals, following U.S. calls to break up the tech giant.

A British probe into Google has opened by a watchdog agency as its first ivestigation under a new law over Google's search and advertising services on some European consumers.

The Competition and Markets Authority — the U.K.’s antitrust watchdog — is wasting no time in lodging its first official investigation of 2025 under its

Britain will use new regulatory powers to investigate Google's search services to see how they impact consumers and businesses, including advertisers and rivals, following U.S. calls to break up the tech giant.

It will be the first investigation under a new digital markets competition regime that could force the company to change its conduct.

The U.K.’s antitrust regulator has launched a probe into Google LLC’s practices in the search market. The new CMA probe is the first of its kind to have been launched by the regulator under the Digital Markets,