The year 2025 marks more than just another turn of the calendar, it signals the arrival of a new generation, Generation Beta, ...

Strawberry generation Gen-Zers like me, maybe this is the first time you heard this term. You might wonder what the ...

From the skinny jean debate and 'cancelling' crop tops to dating lingo and even smoking habits, if a millennial's wearing, ...

Here’s the thing: the late-millennial to older Gen Zers have been the torch-bearers for a brave new world. More young adults ...

Buy-now, pay-later services like Klarna and Afterpay seemed to be having a moment with Gen Z, but attitudes might be changing ...

Gen Z is expected to outspend millennials on Valentine's Day, with an average spend of $208, compared with millennials' $200.

We create narratives about what defines each generation, and in doing so, we reduce individuals to caricatures.

Z-A has been confirmed for a 2025 release window, and its arrival would greatly benefit another popular Pokemon game.

The findings align with other recent studies indicating that Gen Z prioritizes mental and physical health. New data released ...

More than a third of Americans can’t sleep in silence, with Gen Zers having the hardest time doing so, according to new ...

The behavior of ministers & economic policies that are less pro-poor have contributed to public dissatisfaction with ...

BNPL has its roots in the 19th century, originating from instalment plans that allowed consumers to purchase expensive items ...