In-person shopping is in for many young consumers. So is digital shoplifting.
Digital natives and masters of discernment, Gen Z is reshaping how brands engage with their audience. Raised in an era of ...
Gen-Zers bring energy and new ideas to the workplace. They care more about social issues like climate change, renewable ...
America's youth are not focused on fame and fortune, as stereotyped, but on personal safety and kindness, a study revealed.
Generation Z, born between the mid-1990s and early 2010s, is facing a growing crisis in both mental and physical health as ...
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4 Surprising Ways Gen Z is Investing Differently Than Older GenerationsBorn from 1997 to 2012, Gen Z entered the financial world earlier than their predecessors. They are 45% more likely to start investing by age 21 than millennials were. But it’s not just their early ...
Domnan Danjuma Sheni, has called on President Bola Tinubu to sign the North Central Department Commission (NCDC) bill in honour of the late Lt. Gen. Jeremiah Useni. In a tribute to the late ...
Gen Z and millennials are ditching career ambition for balance post-COVID. What's behind this shift—and is it permanent?
Bosses are firing Gen Z grads just months after hiring them—here’s what they say needs to change
After complaining for the better part of two years that Gen Z grads are difficult to work with ... including how to look for signs that the other party is starting to get bored and that it ...
According to data from the U.S. Census Bureau, Gen Z has become the poorest generation, harboring the most individuals and households living in poverty amid rising costs, inflationary pressures ...
Young people's perceptions of danger are shaping their priorities, mental health, and future. Fear-driven messaging and global crises are affecting teens.
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