Glossier, Dove and Diet Coke are among the brands tapping into Gen Z’s tendency to splurge on desserts, trinkets and other ...

Unilever’s new chief executive has said it will hire more social media influencers to market its products because consumers are “suspicious” of corporate branding, as he set out his vision for the ...

Advertisers never cease to amaze. I never expected to hear these songs in commercials but we live in a strange time.

Last summer, the boxer launched the line that sold products such as body spray, antiperspirant deodorant and body wash ... will put them next to established brands such as Old Spice and Dove. Hillyard ...

Andrea Felsted is a Bloomberg Opinion columnist covering consumer goods and the retail industry. Previously, she was a reporter for the Financial Times. Hein Schumacher is leaving Unilever Plc ...

Dove Hydrate Body Wash and a Dove Classic Deodorant, all housed in a pretty reusable wash bag. The Dove Enjoy Beauty Bag Gift Set boasts an overall star-rating of 4.3 out of five. One satisfied ...

Personal care brand Dove celebrated the launch of its newest moisturising body wash, "Deep moisture body wash", with the brand's first comedic TV ad. The 30-second ad, created by American ...

Beauty brand Dove celebrated the launch of its moisturizing body wash with the brand's first comedic TV ad. The ad debuted during the SNL50: The Anniversary Special. The new 30-second spot, created by ...

Its first major brand campaign tested its resolve to be “quirky and loud” with an ad that showed a female ... It launched the Dove refillable deodorant in 2021, but little has since been ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 42 min 49 sec ago By Erika Wheless - 48 min 23 sec ago By Brian Bonilla - 1 hour 41 min ago By Tim Nudd - 2 ...