David’s Bridal has introduced Adored by David’s, a resale program that will be managed by Arrive Recommerce, promising 40% to ...

The wedding retailer brings in customer feedback to design a loyalty program that doesn’t just build relationships with ...

Finding great options for your bridal party to wear shouldn’t fill you with dread, or require a trip to a boutique where you may get the hard-sell for a dress your bridesmaids can’t wear again.

Expanding its benefits beyond brides, David’s Bridal is adding new incentives ... Diamond Loyalty members also can save on bridesmaid and special occasion dresses, shoes, accessories and ...

and her fellow bridesmaids wore matching velvet halter-neck dresses, gold strappy heels, and wore their hair in similar updos. After getting ready and making sure everyone in the bridal party ...

Anwar Hussein/WireImage; Hulton-Deutsch Collection/CORBIS/Corbis via Getty Elizabeth and David Emanuel, the creators of Princess Diana’s iconic 1981 wedding dress, have settled a High Court ...

Another touching option is donating the dress to the NICU Helping Hand’s Angel Gown Program, where seamstresses transform wedding dresses into gowns for infants who pass away in the NICU, supporting ...

"It was my way of having something fun for them to do and see their thoughts on the dresses," the bride told Newsweek.

Married at First Sight UK star Polly Sellman has put her wedding dress up for sale. The reality star, who is currently ...

This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. When David’s Bridal added easier-to-access incentives to its ...

Inspired by a pink gown that she and David made for Diana to wear at a private ball a few days before her royal wedding, the backup dress was created ... version of the bridal gown that ...