SAN ANGELO, Texas (Concho Valley Homepage) — The San Angelo Stock Show had its Consumer Decision-Making Contest on Feb. 13. Students had six classes of consumer products to analyze and choose ...

Smart packaging helps its targeted consumers feel an emotional attachment to a brand. One-third of consumer decision-making is based on packaging, according to research cited by The Paper Worker in ...

This innovation opens doors for transformative changes in how consumers and businesses interact with their financial institutions.

Consumer decision making is a surprisingly complicated issue to research as much of it is completed sub-consciously, it is instinctive and based on a series of subtle heuristics and bias. Cultural ...

social status, decision-making, and mental and physical health. Corporations, political campaigns, and nonprofit organizations all consult findings about consumer behavior to determine how best to ...

Welcome to the Center for Research in Consumer Financial Decision Making (CFDM) at the University of Colorado, Boulder. Our mission is to advance the understanding of consumer financial ...

Interpreting patterns in consumers’ credit card usage means understanding credit cards as two different products in one, according to West Virginia University economics research.  Scott Schuh, ...