Dynamic turnkey, Design + Build firm has launched a new brand identity, marking a new chapter for the business under the name ...

New research has uncovered a paradoxical relationship between AI literacy and receptivity: Individuals with lower AI literacy ...

Watts appoints David Lopes as VP of Marketing, tapping into his global experience and strategic leadership to drive ...

Customer segmentation, in simple terms, is dividing your customers into smaller groups based on shared characteristics. Doing so allows you to deliver more personalized messages and offers, identify ...

B2B Ignite 2025 spotlighted commercial marketing, empowering marketers to drive business growth with strategy and impact.

In a strategic move to reinforce its position as a forward-thinking organization, TRC Corporate Consulting Private Limited ...

Our brand is now better aligned with our business philosophy—Let’s Grow Together’, says Ankit Chadha, Managing Director of ...

Kodak's name has become synonymous with a failure to adapt to the digital revolution. But overseas, its logo has become an ...

AMC's decision to air longer movie ads before its movies, and a warning to consumers has angered studios. Studios believe no ...

Instagram services faced a significant outage affecting thousands of users across the US, with reports peaking at 16,747 ...

According to software marketplace G2, it takes 50 milliseconds for consumers to judge your brand’s visual appeal. Without a strong marketing strategy, you may struggle to ...