your logo, color scheme, tone of voice. It’s how your brand personality takes shape. But creating a strong and memorable brand identity relies on a clearly defined personality. Here's how small ...

Cronin joined Moderna in the summer of 2021, becoming the biotech’s first chief brand officer and at the Big Biotech's peak when it came to global interest, given its work on one of the first ...

Sixty-seven percent of consumers use social media channels to discover new brands, and 46% report directly ... There was just one small problem: The cakes require some special attention to keep ...

Bettina Anderson appears to have burrowed her way into the Trump family’s inner circle by scoring an invite to Tiffany Trump’s bunny-themed baby shower. The Palm Beach socialite, whom Donald ...

The Premium Edition of Indiana Jones and the Great Circle comes with some nice extras alongside the main game, including The Order of Giants Story DLC (which will be available once it's released ...

Earth Mama filmmaker Savanah Leaf, X+Y and 500 Miles helmer Morgan ... films I had made were mostly quite intimate with a very small crew.” He continued: “All the construct and everything ...

Shop TODAY contributor Chassie Post stops by Studio 1A with deals to explore for Target Circle Week, the retailer’s biggest sale of the spring season which starts Monday. Products include ...

Fleet Alliance has closed its Intelligent Car Leasing brand, which specialised in consumer leasing, to focus efforts on its core B2B channels. Existing Intelligent Car Leasing (ICL) customers have ...

“We are a small brand, but the audience really identifies with the values that we believe in, which are that if you are buying these garments you are connected to the people who make them.