Santa Cruz is trying to make a better first impression on visitors, right as they enter the city coming off Highway 17 and onto Ocean Street. Local artists are designing and creating the ocean street ...

UC Santa Cruz, located along the Pacific Ocean on California’s Central Coast, is uniquely positioned at the intersection of technology and agriculture. Just 45 minutes from the high-tech center of ...

SANTA CRUZ, Calif. (KION-TV) - One of Santa Cruz’s most iconic venues has a new name. What used to be called the Cocoanut Grove is now officially known as The Grove: Santa Cruz Event Center. “I was ...

For the third summer in a row, Santa Cruz police are warning people of a fake parking ticket scam circulating the city.