The video features models demonstrating the products with Glinda-inspired costumes and props for a photo shoot ... r.e.m. beauty was brought to life by multi-talented creator, Ariana Grande.

When I found out that Ariana Grande was cast ... it only made sense that her budding beauty brand, r.e.m., would be a part of the phenomenon. ("Popular" — which Grande famously sampled on ...

Another pair that's made plenty of headlines since getting together is Ariana Grande ... still going strong, with Grande recently gushing over her boyfriend's new photoshoot.