Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...

Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...

Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will ...

Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...

It’s rare that any series crosses 4 billion minutes watched on Nielsen’s weekly streaming rankings, and “Squid Game” is the ...

It’s likely that Squid Game will continue to put up impressive numbers, since according to Netflix the second season was ...

TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...

Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...

Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...

New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...

The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...

The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...