Ram officials claimed its "Bucking HEMI" mechanical bull was stolen on Saturday, Aug. 9. The sheriff's office, however, says the brand made it all up.

Ram’s custom-built “Bucking HEMI” mechanical bull ride was stolen during teardown at Roadkill Nights. The brand is calling on fans to help recover it.

With a 335-hp 383, pistol-grip four-speed, and all-original swagger, this ’70 ’Cuda 383 survivor is what Detroit muscle ...