The Oregon Ducks are going viral for their newest Nike gear at Pro Day in Eugene. The 23 former Ducks vying for the attention ...

Presenting its debut collection, American Football is a new Los Angeles label that aims to redefine the meaning the the world ...

Why do football clubs keep changing their badges? Daniel Storey goes to Cambridge United to learn about a delicate process ...

Adidas has had a long relationship with football. Their three-striped boots have been worn by great players down the ages in ...

As an experiment, we’ve tasked AI tool, Grok, to come up with three new designs which Preston could wear ahead of next season ...

To mark the International Day of Zero Waste on 30 March, we highlight two inspirational case studies from UEFA EURO 2024 – ...

Belgian Pro League side R.S.C. Anderlecht have teamed up with streetwear brand Paradox Brussels for a new lifestyle capsule.

Fashion brand Anti Social Social Club (ASSC) has announced a new collection in collaboration with Ubisoft. Intended to celebrate the latest entry in the Assassin's Creed franchise, Assassin's Creed ...

Njoku Strong doesn't come with a magic recipe to look like an NFL player. It does, however, offer a unique technology to aid ...

Digital assets are gaining mainstream acceptance and experiencing unprecedented valuations. Sports organizations and leagues ...