The “Just Do It” slogan feels like it’s been around forever, but it actually only came about in 1988, when ad executive Dan ...

The fast-casual chain has tapped the minds behind Arby's "We have the meats" slogan, CFO Katie Fogertey said at a conference.

Among tourism slogans, Sin City’s “What happens in Vegas, stays in Vegas” and Reno’s “The biggest little city in the world” are highlighted among the all-time greats.

Ad slogans help us determine the best products for our lives, and the best ones hit us in the feels. While the advertising world has churned out countless award-winning catchphrases, it's hard to ...

Ford's "Quality is Job 1" met a similar demise around the same time. There is nothing wrong with slogans acknowledging weakness and being aspirational, but they do have to pass the test of experience.

In politics, it seems, bad times make good slogans. Herbert Hoover’s promise of “a chicken in every pot” did not get him re-elected in 1932, but it was a far more ingenious catch phrase than ...

Campaign slogan for: Lyndon B. Johnson in 1964. Not to be outdone, Lyndon B. Johnson’s campaign responded to Barry Goldwater’s slogan with their own twist: “In Your Guts You Know He’s Nuts.” ...

It takes time to come up with a slogan or tagline that fits. The good news is that a slogan is meant to last for years – until the company outgrows it. Adhering to this best practice, ...

NBC News' Maya Eaglin, reporting from the ground, said that the protestors are against the escalation of the war. Many of the ...

This is because consumers fixate less often and for less time on slogan words that are frequently used and more abstract. As a result, when consumers come across fluent slogans, they are more ...

A Really Great Slogan Stands the Test of Time . We are currently tracking only two Top 100 companies that have remained on the list and have not changed their slogan since 2020.