Having already notched up 700% sales growth on TikTok Shop, Hair Syrup is looking for bigger and better ways to expand its ...

(9) A note on What's Next Methodology This report is heavily supported by data from the Global TikTok Marketing Science team gathered across multiple third-party commissioned research studies ...

Five years since joining the platform, the mall retailer continues to make TikTok part of its marketing to Gen Z, and increasingly, a lever for sales, though the gold rush may soon be coming to an end ...

Five years since joining the platform, the mall retailer continues to make TikTok part of its marketing to Gen Z, and increasingly, a lever for sales, though the gold rush may soon be coming to an ...

With rumors swirling that the tech titan could purchase the soon-to-be-banned social-media app, this is what we know so far.

This bilateral approach can help you continue to grow and build on TikTok while also minimizing your audience's reliance on ...

Economic impacts also weigh heavily. Australian businesses have collectively invested hundreds of millions into TikTok marketing, using it to build audiences, drive sales, and engage younger ...

Generative AI will be a major focus of Cleveland Clinic's marketing department in 2025, its leader told Becker's. Like some other big health systems, Cleveland Clinic plans to use the technology ...

Burke admits she didn't make much off TikTok. She made more money when companies reached out to her. That's when she found a new passion for marketing. "My whole thing was working for brands and I ...

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...