Framing the ad as the dawn of "The Intelligence Age," OpenAI's 30-second spot takes viewers on a journey through humanity's ...

Top agency executives weigh in on the smartest, most impactful and effective commercials to reach Super Bowl LIX viewers as ...

A bevy of Super Bowl commercials trying to shake up the usual formula of using celebrity cameos and rapid fire jokes, but ...

The US’s big ad game took place last night - we pick our favourites and look for any trends that can be found in this year’s ...

Brands paid millions to air their commercials during Super Bowl 2025. Here's what's behind the cost, and why advertisers say ...

Pratt on teaming with Chris Hemsworth for a Super Bowl ad for Ray-Ban Meta.

Industry recruiters Charlotte Flood, Steph Graham, and Mikhaila Warburton have launched a new agency to connect talent and ...

An expat Kiwi advertising creative has played a leading role in one of this year’s big Super Bowl ads, where a 30-second slot sells for as much as US$7 million-$8m ($12.3m-$14.1m). Instacart’s ...

Ad leaders had plenty to say about the hits, the misses and the long-form cuts that deserved more than 30 seconds. Ted Wahlberg, senior vice-president, group creative director, Mower Agency ...

Nike’s first big game ad in 27 years and other purpose-driven spots won the night, while ads built on celebrities, humor and politics had an uneven showing.

Jeremy Strong talks about sending up his method acting with a new Dunkin' Donuts ad and shares details about his upcoming ...