The deal for Bridge Investment Group will push Apollo’s real-estate assets under management to more than $110 billion.

Apollo Global Management Inc. has become one of the largest private-equity firms in the world by focusing on equity and debt investments as well as managing assets for the insurance sector. Compared with rival Blackstone Inc.

A survey of more than 1000 American consumers for Bankrate has found that while 24% of respondents said that real estate is the best investment for cash that is not needed for a decade or more, that was down from 29% in 2022 when it was last asked and was then the most-cited asset.