As e-commerce shifts to social commerce, marketers need new strategies. Influencers now drive discovery and conversions ...

Like all brands, social media platforms rebrand because of a change of ownership, internal corporate changes, market forces, ...

Interest in DhGate is growing rapidly in Canada due to social media dupe culture, affordability, and shifting consumer ...

GRIN is an influencer marketing platform that provides tools to streamline the process of collaborating with influencers for product promotion, content creation, and brand awareness. The popular ...

The recent trade war TikTok trend offers a glimpse of how sophisticated the counterfeit industry has become in China, while ...

When influencer ... hand platforms to find bargain brands. "I've been caught out multiple times when buying Nike trainers ...

Influencer marketing companies can help establish and strengthen the bond between your brand and potential customers by leveraging the major platforms of content creators ... that leverage the ...

Kering’s pricing power is strong, resulting in gross margins at the higher end of the peer range (mid-70% reported and in the 80% range, channel-adjusted). Absolute pricing of Gucci’s handbags is in ...

A trio of agencies stood out from the pack for their ability to produce award-winning work that taps into the culture, moves the needle for clients and impacts the bottom line.

Why Millions of Men Are Losing Semen Volume and How Semenax Offers a Science-Backed Way to Fight BackNew York City, April ...

Many users claiming to be workers in Chinese factories are revealing how little U.S. brands pay to produce their goods.

However, these rules were largely devised before the rise of telehealth platforms, influencer marketing ... similar to popular GLP-1 injector devices. The marketing can sometimes cross clear ...