Users in the test group are unimpressed by the video ads, which play automatically. Customers say they will be eager to toss ...

Roku is experimenting with delivering users ads when they first turn on their streaming device. Users, understandably, are ...

Taz Patel joined Perplexity in December as head of advertising, just a few weeks after it began experimenting with ads on its ...

Contributor Content Augmented Reality (AR) is rapidly becoming more accessible and more popular across industries, but the immersive technology lacks traditional avenues for engagement and ...