Ads during women's sports programs were 40% more impactful than the average primetime advertisement, according to EDO.

Where better to talk about the power of music than South by Southwest? In the chaos of Austin’s streets, where every bar hums ...

Adidas has a publicly stated target ratio of net debt/EBITDA of less than 2.0. Although its leverage was above this level at the end of 2023 because its EBITDA was very depressed, it has since dropped ...

The range was lower than last year and below analysts' estimates, prompting Puma shares (XE:PUM) at one point to fall by 25%, their biggest daily loss on record, according to Bloomberg. Later the ...

This is not to say that every sports parent is grinding to win a scholarship for their child, or angling to get her into a ...

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The coral conservationist on morning rituals, free-diving with sharks and his mission to save the globe’s oceans.

Cooper Flagg and Livvy Dunne are among the highest-paid student-athletes thanks to NIL deals. See who else made the top 10.

By Yasmin Ranade Female athletes also represent achievement among women more broadly, sending a powerful message to those in ...

The Premier League announced PUMA will become the official ball supplier of the English top-flight for the 2025–26 season.

Colleen Wolfe knows so many people and companies (Nike!) care about women's sports. For The Win sat down with the NFL Network star to discuss why.