UCLA guard Kiki Rice, the first female athlete to sign an NIL deal with Jordan, has been a key part of the Bruins' run to the Final Four this season.

A'ja Wilson surprised Texas women's basketball with a visit when they got her signature A'One shoes before Final Four matchup ...

Paige Bueckers is widely expected to become the first WNBA No. 1 overall draft pick from the University of Connecticut since ...

Vanessa Bryant is back at it revealing some sweet new Kobe Nike sneakers that are coming out.

Our limited first look at the Kobe 9 EM “Mambacita” sees it don the theme’s typical black, white, and gold color scheme. The ...

Kitty Henderson says her name, image and likeness deal with Moolah Kicks has been a perfect fit. For most of this season, the ...

Milwaukee Bucks’ franchise star Giannis Antetokounmpo has his sights set on another run to the NBA Finals and the entire city ...

After Booker rebounded an Ole Miss miss while wearing one shoe, she flipped the basketball to Harmon. In turn, Harmon flipped Booker's shoe back to the SEC Player of the Year. Harmon then quickly ...

Las Vegas Aces star A'ja Wilson is giving back to Vegas kids. She recently helped to refurbish a basketball court at the Boys ...

A’ja is the 13th player in WNBA history to get a signature shoe. Nike announced the A’One 'Pink Aura' in May of 2024, and all ...

Nike is selling Luka 3 basketball ... the shoes was $130, so buyers are saving nearly 35%. Four of the five colorways are on sale for that low price, including the Black / Hyper Jade / Pink ...

Sheehan's Wresien twins create even stronger bond by sharing sneakers on the court, winning state championship ...