Inside NBCUniversal’s ‘Wicked’ Marketing Plan to Launch the Hit Film on Peacock — and Tout Its Streaming Movie Library
Inside NBCUniversal's 'Wicked' marketing plan to launch the hit film on Peacock — and tout Its streaming movie library ...
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Inside NBCUniversal’s ‘Wicked’ Marketing Plan to Launch the Hit Film on Peacock — and Tout Its Streaming Movie Library
is the culmination of what NBCU has dubbed “Wicked Week” to generate awareness of its availability on the streamer. On Peacock, that has included a “Wicked-fied” version of its logo (in ...