From Arab-inspired Lattafa to Sol de Janeiro dupe brand Sttes, data from Charm.io shows fragrance brands catering to myriad ...

Vogue explores the most viral scents of the 2000s and how the fragrance industry has evolved over the last 25 years.

Are they as predictable as Southern belles preferring floral and sweet gourmand fragrances and Pacific Northwest city-dwellers opting for earthy, woodsy scents? Or is the most popular perfume in y ...

There's a reason why shoppers are flocking to this cult-favorite hair and body mist from Sol de Janeiro — get the details!

Finding the perfect scent is no easy feat. Thankfully, you don't have to spend hours at department stores testing and ...

We spoke with a Bona scent professional to uncover the most popular fragrances that consumers want in cleaning products.

"Woody and Middle-Eastern-inspired fragrances may challenge gourmands as the most popular perfumes, offering more grounding and sophisticated alternatives," she says. Think: Strong focuses on ...

It takes a lot for a perfume to stand the test of time, and the classic fragrances that transcend decades tend to be bold and ...

here are the best - and most iconic - chypre perfumes. Despite being one of the most popular fragrance families, chypre scents aren’t as immediately obvious as those that fall under more well ...

Perfumer Francis Kurkdjian introduced this fragrance in 2014, and it has since risen to global fame, becoming one of the world’s most popular fragrances. This is one incredibly enigmatic scent. It’s ...