Michelob Ultra’s low-carb, low-calorie position is resonating with younger adults and leading to sales growth, while sales of ...

After a long run, Bud Light is no longer king. The best-selling draft beer in America is now Michelob. It’s a humbling stretch for the mega beer, which first lost out to Modelo Especial last ...

Bud Light represented 6.5% of beer dollar sales in U.S. stores in the four weeks ended July 6, behind 9.7% for Modelo Especial and 7.3% for Michelob Ultra and, according to an analysis of ...

Anheuser-Busch InBev beer, Michelob Ultra, also brewed by Anheuser-Busch InBev, has surpassed Bud Light in its share of draft lines, marking an end to several decades of dominance ...

Michelob Ultra rose the ranks to become the second highest-selling beer by dollar sales last week, as Bud Light declined to No. 3, according to Beer Marketer's Insights.

In year-to-date numbers that ended July 6, Modelo accounted for 9.3% of beer dollar sales in U.S. stores. Michelob Ultra accounted for 7.1%, and Bud Light fell to the No. 3 spot with 7.0%, an ...

The beverage giant says that it will have three minutes of national ads and 45 seconds of regional ads, touting Michelob Ultra, Busch Light, Budweiser, Bud Light and Stella Artois.

Bud Light sales extend their drop but Michelob Ultra takes up some slack: report Provided by Dow Jones Jul 19, 2024, 2:54:00 PM. By Steve Gelsi .