There's no denying that the toy wish list of most children is likely to be quite long. And with many children's toys often ...

Adults are the world's fastest-growing group of toy buyers. They're collecting Lego, plush toys, Hot Wheels, Barbies, Sonny Angel figurines, and more.

Regardless of whether it's toys, cars, or high-tech gadgets, many U.S. companies have outsourced what they manufacture to ...

Toronto, ON) - Mattel, Inc., leading global toy and family entertainment company behind the iconic Barbie® brand, announced today a collaboration with the PWHL (Professional Women’s Hockey League) ...

What did the superhero franchise say to the condiment brand? Laura Mills at Cygnus explains why brand partnerships between ...

Mattel, the toy company that makes Barbie, Uno and Hot Wheels toys, has announced a round of layoffs from their corporate ...

Barbie, a doll brand by toy manufacturer Mattel Inc., has collaborated with a local beauty brand, Lovely Causemetics, for a ...

Mattel, the toy company that makes Barbie, Uno and Hot Wheels toys, has announced a round of layoffs from their corporate ...

MAT gears up to realize the benefits from the extension of its partnership with Disney over an all-time classic franchise.

Let’s Call Her Barbie” is an intriguing look at the creation of Barbie, a tale of the importance of following one’s gut and ...

Barbie collector Phylicia Brathwaite steps into The Chat with Kam to dish about her love and appreciation for the evolution ...

Barbie collector Phylicia Brathwaite steps into The Chat with Kam to dish about her love and appreciation for the evolution ...