From fried rice and wonton soup, to char siu (barbecued pork) and siu aap (roast duck), Asian cuisine not only showcases the ...

Iconic Asian culinary brand Lee Kum Kee today introduced its new brand positioning – "Enabling Superior Experiences through Asian Cuisine" – and launched its first global brand campaign. The ...

HONG KONG, Jan. 22, 2025 /PRNewswire/ -- Iconic Asian culinary brand Lee Kum Kee today introduced its new brand positioning – "Enabling Superior Experiences through Asian Cuisine" – and ...

"Founded 137 years ago, Lee Kum Kee remains true to its mission of promoting Chinese culinary culture worldwide while advancing the reach and influence of Asian cuisine to meet the growing global ...

Founded 137 years ago, Lee Kum Kee stays committed to its mission of promoting Chinese culinary culture worldwide while advancing the reach and influence of Asian cuisine to meet the growing ...

As the conversation around Asian food and culture continues to evolve, Lee Kum Kee aims to stay at the forefront of this dialogue by celebrating Asian heritage while welcoming new consumers to explore ...