“Our research has shown that 72% of U.S. buyers of Jameson Ginger and Lime are new to the Jameson family,” says Simon Fay, business acceleration director at Irish Distillers. Scotch whisky leader ...

“Ginger beer is used in various mule cocktails: Moscow Mules, Kentucky Mules, Mexican Mules, etc.,” says Ledbetter. “Ginger ale is more of a topper in [equal-parts] mixed drinks, like Jameson and ...