Learn how AI-powered tools are reshaping influencer marketing strategies, driving ROI, and fostering authentic creator ...
As people rely more and more on AI for recommendations on everything from product purchases to trip planning, brands are ...
Since 2022, Collabstr's annual report, which spotlights the trends and insights shaping the influencer marketing scene, has become a go-to resource for brands and creators alike. Backed by first-party ...
That same year, Ogilvy secured the Global Network of the Year title at the London International Awards (LIA) for the fourth ...
One example of this evolution is TikTok star ... Last year, 77% of global influencer ad spend targeted the U.S. market, rising to 82% in 2024. This growth explains the U.S.’s dominance as ...
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...