Konica Minolta is selling its Indicia Worldwide marketing services business to ADM Group. The deal is subject to regulatory ...

Welcome to Ad Age’s influencer marketing news roundup. Each week, we’ll be highlighting the latest developments at the intersection between brands and the creator economy, including new partnerships ...

In conversation with e4m’s Brij Pahwa, Quick Heal CMO Sudhanshu Tripathi, discusses the rising tide of AI-driven cyber ...

Where once only multinational corporations with massive budgets could access sophisticated market intelligence, today AI ...

Creators are driving engagement not just about IPL matches and young stars, but also about life off the field.

Kevin P. Giang Barrera, a Ph.D. candidate at Georgia State University's (GSU) J. Mack Robinson College of Business, is making strides in the field of marketing through his research, teaching, and ...

After more than 14 years at Paramount Global and Viacom, marketing exec Josh Line has departed to join Yahoo as CMO.

Dr. Mohan Menon, far right, meets the group of local middle and high school educators who participated in marketing classes at the Mike Cottrell College of Business led by Mohan and Mary Norman.

According to local media, New Zealand's Department of Internal Affairs is issuing takedown notices to influencers promoting ...

Blueshift's commitment to AI-first marketing automation ensures brands can continually adapt, refine, and optimize engagement ...

To succeed in 2025, B2B marketing will require agility, technological innovation and authentic engagement strategies.

Between creating their product or service, acquiring customers and hiring necessary staff, startup business owners have a lot on their plates.