Taglines can be unrelated to the plot of the picture, or plot-specific. Either way, they should be compelling, concise, and ...

By Malak Shalaby Before we had targeted ads popping up after every click, there were the legendary commercials that genuinely stuck in people’s minds. These weren’t just ads — they were mini-movies, ...

As the saying goes, “If you don’t laugh, you’ll cry.” Biogen and ad agency 21Grams took that mantra to heart with their Gold ...

And whether it was this catchy line or Harding’s more widely known plea for a “return to normalcy,” it worked: Harding defeated Cox with 60 percent of the popular vote, and 71 percent of the ...

References CustomInk: Catchy and Funny Construction Business Slogans Hongkiat: 77 Catchy and Creative Slogans Tripwire Magazine: 50 Examples of Catchy and Creative Slogans ...

In advertising, much as in mainstream comedy, arousal-relief humor is often used with campaigns that refer directly to the body and, indeed, bodily urges. This ad from 1969 is one of the most ...

Sure, the Qualcomm Snapdragon X Series ads are cutting and funny, but I'm not sure they're entirely fair to Intel. I want my laptops to maintain as much performance as possible when unplugged, but ...

Well, condom ads are often like that. They use clever jokes and catchy lines to grab attention, like “Wrap it before you tap it” or “Always have protection.” ...

The Power of Casino Advertising on TV Most casino ads in the UK are designed more for entertainment than for providing information. Key messages, such as building brand awareness and driving traffic ...

In 2022 only 33% of ads could be considered lighthearted; lower still were fully “funny” ads—fewer than 10%. Fortunately, it appears that the industry has recently rediscovered its funny bone.

Many of the best regarded ads in this year’s Super Bowl — a banner occasion for the creative advertising industry — sought to use humour. “Humour works,” Mr Cook said.