Some mainstream brands have even collaborated with cannabis companies, though strict advertising regulations prevent direct promotions. Still, cannabis culture has influenced marketing, with lifestyle ...

Dick Clark Productions has hired Nick Terranova as senior vp brand partnerships at the company. Terranova, a former Fox and Warner Bros. executive, will lead a group tasked with finding and developing ...

Andrew Klein is named President of Global Partnerships at AEG Presents; Warner Chappell promotes Gabz Landman to senior VP of ...

Over the last few years, lifestyle hotel acquisitions have been all the rage for some of the world's biggest hotel companies, including Hyatt and Hilton. Now, IHG is joining the fray with the ...

An in-depth look at how Kellogg marketing faculty and MBA students break down and evaluate ads during America’s biggest night ...

Hanesbrands, like many apparel producers, struggled with pandemic-related shipping delays and supply issues. Further, the company faced higher input costs, such as cotton, energy, and wages, in 2022.

The festivities culminated in the NBA All-Star Game, where the league’s top players put on a show for fans worldwide. Shaq’s ...

Some of the brightest minds in the local advertising scene critiqued a host of Super Bowl LIX ads on Thursday at the ...

Kai Cenat’s AMP is set to launch a new skin care brand called TONE by AMP, and fans of the Twitch and YouTube influencers are stoked.

However, HubSpot is the only Canva partner that offers complete integration with Canva, allowing the Canva experience to ...

AppLovin Corporation sees solid revenue growth and a $2.1B share buyback, but high valuations and RSI above 80 signal caution ...

A tectonic shift is underway in the worlds of media and marketing—one that has gone largely unnoticed by mainstream observers ...