“Permanently dyeing the brows is a commitment that’s hard to get out of,” says celebrity makeup artist Renée Loiz. The ...

The content creator who exposed the beauty industry’s inclusivity problem opens up about systemic colorism, blunt makeup ...

Like classroom pens and pencils, some people simply prefer one over the other (I’m a Muji 0.5 Gel Pen loyalist) and find brow ...

The products that look great in our 30s are not always going to be the ones that best serve our skin’s needs in our 50s and ...

Writer Alexandra Diamond-Rivlin explains why beauty can be about so much more than aesthetics for trans women.

The actress says the concealer even always her to go foundation free on most days, and the formula is safe for eczema-prone ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate ...

and makeup artist Emma Elizabeth agrees: “They’re super creamy and you get excellent color payoff. They’re some of the best quality palettes for the money out there.” The best-selling ...

Bring out your natural beauty by using natural makeup that's as good for you as it is for the planet. Make no mistake—natural ...

“I’m loving the spring 2025 hair-color trends, which are all about warmth ... and consistent upkeep to ensure it stays looking its best, as well as the diligent use of toning hair care ...